Campaign Terms & Conditions

1. Agreement & scope

These Terms govern the programmatic digital out-of-home (“DOOH”) advertising campaign described in your quote (the “Campaign”). By accepting a quote, making a payment, or instructing us to proceed, you (the “Client”) agree to these Terms. DailyAds books and manages Campaigns on the Client’s behalf across third-party screen networks via a programmatic platform.

2. Quotes, estimates & availability

All figures in a quote — including estimated impressions, number of screens, CPM, and coverage — are good-faith estimates based on availability at the time of quoting. DOOH inventory is dynamic: impressions are delivered across an available pool of screens and are not pre-assigned to specific screens. We do not guarantee any specific screen, venue, address, or media owner. Quotes are valid for the period stated on the quote (by default 5 days) and are subject to change or re-confirmation after expiry or if availability changes.

3. Pricing & payment

The total price stated in the quote is the full amount payable for the Campaign and includes campaign setup, implementation, and management. Unless otherwise agreed in writing, payment is required in full before the Campaign goes live. Prices are exclusive of any applicable taxes. Production of creative materials, if required, is not included unless expressly stated.

4. Creative materials & compliance

The Client is responsible for supplying creative that meets the technical specifications and timelines we provide. The Client represents and warrants that it owns or is licensed to use all content in the creative, and that the creative complies with all applicable laws and the advertising guidelines of the underlying media platforms and screen operators. We may reject, pause, or remove any creative that is non-compliant, unlawful, or that an operator declines to run, without liability. Certain categories of advertising — including political, electoral, advocacy, and other regulated content — are subject to additional review and to the individual policies of each screen network, and may be limited, require pre-approval, or be declined by operators; where such content cannot be placed, our sole obligation is to refund amounts not yet committed to inventory.

5. Delivery & reporting

We deliver the Campaign on a reasonable-efforts basis toward the estimated metrics. Actual delivery may vary with real-time availability, audience, and operator conditions. After the Campaign runs, we provide proof-of-play / delivery reporting sourced from the platform — including play counts, delivery by location/area, and timestamps. Photographic proof-of-play (on-site photographs of individual screens, or “testigos fotográficos”) is not included. Programmatic DOOH delivers across many rotating screens and does not provide individual field photographs. Impressions and plays are measured by the platform and are final for billing and reporting purposes.

6. Changes & cancellations

Requested changes after booking are subject to availability and may affect pricing and delivery. Because inventory is committed on the Client’s behalf, cancellations after a Campaign has been booked or launched may be non-refundable in whole or in part. Any refund is limited to amounts not yet committed or spent on inventory.

7. Confidentiality & non-circumvention

Inventory data, screen locations, availability, and pricing made available to the Client are confidential and provided solely to evaluate and run the Client’s Campaign. The Client agrees not to disclose this information to third parties and not to use it to solicit, contract, or transact — directly or through another party — with the underlying screen networks, media owners, or suppliers involved in the Campaign, during the engagement and for twelve (12) months thereafter. This protects the service and relationships that make the Campaign possible.

8. Intellectual property

The Client retains ownership of its creative and brand assets and grants DailyAds a limited license to host, traffic, and display them for the purpose of running the Campaign. All platform data, tools, and materials provided by DailyAds remain the property of DailyAds or its suppliers.

9. Limitation of liability & indemnity

To the maximum extent permitted by law, DailyAds’ total liability arising out of or relating to a Campaign shall not exceed the amount paid by the Client for that Campaign. DailyAds shall not be liable for any indirect, incidental, special, or consequential damages, or for lost profits or revenue. The Client shall indemnify and hold DailyAds harmless from claims arising out of the Client’s creative, content, or breach of these Terms.

10. Force majeure

Neither party is liable for failure or delay caused by events beyond its reasonable control, including acts of God, outages, network or operator failures, or changes in third-party platform availability or policies.

11. Governing law

These Terms are governed by the laws of the State of Texas, without regard to conflict-of-laws rules. The parties submit to the exclusive jurisdiction of the state and federal courts located in Texas.

12. Acceptance

Accepting a quote, paying an invoice, or instructing DailyAds to proceed constitutes acceptance of these Terms. If you have questions, contact our team before accepting.

DailyAds is a service of Brands Management International, LLC. Programmatic DOOH across the United States.